Beyond High Performance

In this MPS moment, Jason Jaggard speaks with Rob Steffens, Former Co-President of Marvel Entertainment, about Marvel's remarkable transformation from bankruptcy to a $29 billion cinematic empire. With the new Fantastic Four film hitting theaters, it's the perfect time to revisit this fascinating conversation about how Marvel changed Hollywood forever.

Rob pulls back the curtain on the bold strategies that sparked Marvel's transformation, covering:
  • The business mechanics of how movies make money
  • Why film has traditionally been considered a "bad business" - except for Marvel
  • The economics behind Marvel's massive marketing budgets
  • How the franchise model changed everything for Hollywood
  • The financial risks and rewards of creating new intellectual property

This isn't just a business story - it's a moment where bold leadership birthed a global legacy that forever changed the entertainment industry.

Listen to the full episode here on Spotify and here on Apple Podcasts.

Book a free vision call with Novus Global to see how we can journey with you to go beyond high performance. Click here to explore https://novus.global/client-meta-performance-show/

Join us on the Beyond High Performance Network - Order The Beyond High Performance book by Jason Jaggard today, and get free access to special bonus content!

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What is Beyond High Performance?

The Beyond High Performance Podcast is brought to you by the coaches and friends of the executive coaching firm, Novus Global, and the Meta Performance Institute for Coaching. Join us for intentional, vulnerable, thought provoking conversations that illustrate the life-shifting power of coaching. In order to adequately share the breadth and depth of the firm’s insights, this podcast consists of three unique shows. The Meta Performance Show, will bring you unflinching interviews with top industry leaders on their paths to success. Next, we explore with the show called On Coaching, which pulls back the curtain on the intricacies of life as a Novus Global Coach. And finally, Your Finest Hour, which explores the unique dynamics between a coach and their client by bringing both on the show to unpack their coaching experience together. This podcast was crafted to help you grow as a coach, leader, employee, and human being, inspiring you to go beyond high performance and explore what you are capable of. Note that this podcast is not for those who are committed to mediocrity.